When it comes to our workouts, nutrition or even our general health, everyone - from our fellow fitness-enthusiasts, to friends and family - invariably has some sort of advice to share! Very often, though, a lot of these are anecdotal...

The internet has made access to information so convenient that we can literally have all of the world’s knowledge at our fingertips.  Whenever we want to know more about something new or unknown, the first thing we do is look...

We’re continuing our journey to help you understand how to read and select a nutrition or food product, based on its label! In the previous part of this article, we covered the components and format of a consumable product’s label...

When you read the label of a food product or supplement, what do its components mean to you? The ingredients list, nutrition information table, and list of additives are all meant to reflect the product’s true nature and help you,...

Whether it is the demonising of a certain food group or the power of “superfoods'' being highly exaggerated, nutritional advice has a way of being dramaticised, taken out of context or even completely misguided. After that, hearing the same statement...

When you’re trying to identify the ‘best source’ of a nutrient, there are largely 2 important things to consider: 1) the quantity of the nutrient and 2) the ‘bioavailability’ of the nutrient. The first is self-explanatory, but what exactly is...

There is an inevitable smile that shows up when a friend posts an article about vitamins or dietary supplements on Facebook. For a start-up in the nutrition space, increasing consumer awareness about the importance of nutrition is the most challenging...